France Emerges as Europe’s Top Staycation Destination Amid Changing Travel Trends

As global uncertainty continues to affect travel decisions, French residents are turning to local destinations for their summer vacations in 2026. A shift towards domestic tourism is underway, as more French travellers opt for staycations instead of international holidays. With rising costs and geopolitical tensions shaping travel trends, many French citizens are choosing to explore the beauty and diversity of their own country, resulting in a substantial boost to regional tourism. Official figures show that 71% of French holidaymakers plan to travel within France in 2026, reflecting a growing preference for local getaways. This marks an increase compared to previous years, highlighting how external factors, such as inflation and international conflicts, are shaping the nation’s tourism landscape. In contrast, only a small percentage, 23%, plan to travel to other parts of Europe, and an even smaller portion are considering international destinations. The growing trend of staycations is benefiting various French regions, from coastal towns like Provence and the Côte d’Azur to cultural hubs like Paris and Bordeaux. Many travellers are rediscovering the charm of their local surroundings, eager to take advantage of the country’s rich heritage, stunning landscapes, and world-renowned cuisine. For regions that typically rely on international visitors, this shift has proven to be an economic lifeline. A survey by Atout France shows that 68% of French residents are certain they will take a holiday of at least one week during the summer of 2026, down from 50% the previous year. However, the uncertainty surrounding global events, combined with increased living costs, has caused many French holidaymakers to rethink their travel plans. This trend aligns with the broader European shift towards localised holidays, driven by similar financial pressures and concerns over safety and security.