Vietnam Launches Lao Cai Tourism Brand Spotlighting Fansipan, Terraced Fields, and Highland Culture
Vietnam is rolling out the red carpet for global travellers as Lao Cai Province unveils its dynamic new tourism brand, designed to transform the highlands into a must-visit destination. By highlighting the majestic Fansipan peak, sweeping terraced rice fields, and rich ethnic culture, the province is offering visitors unforgettable adventures, immersive cultural experiences, and year-round natural beauty, positioning Lao Cai as a premier highland escape for travellers seeking both adventure and relaxation. Luxuryresort stays
Vietnam’s Lao Cai Province has officially launched a bold new tourism brand identity, aiming to establish itself as a world-class, four-season highland destination. The unveiling took place on July 16, during a seminar titled “Lao Cai – Where the Colors of the Northwest Converge”, showcasing a fresh vision for connecting nature, culture, and community.
