Dubai Launches Resident-Led Tourism Campaign With Hotel Deals and Lifestyle Perks
Dubai has launched a powerful resident-led tourism campaign to drive more visitor growth by transforming its multicultural community into tourism ambassadors through exclusive rewards, hotel offers, attraction discounts and lifestyle benefits. The new A Dubai Invite programme encourages residents to welcome family and friends to the emirate while unlocking savings across accommodation, entertainment, dining and transport services, creating a stronger connection between local communities, businesses and travellers. Running until October 31, 2026, the initiative supports Dubai’s tourism expansion strategy by using personal networks from nearly 200 nationalities to attract more guests and deliver enhanced travel experiences across the destination.
Dubai has launched a new resident-focused tourism initiative designed to increase visitor arrivals by encouraging residents to invite family and friends to experience the emirate while unlocking exclusive rewards. The A Dubai Invite programme transforms Dubai’s diverse resident community into tourism ambassadors by offering benefits across hotels, attractions, restaurants and transport services, creating a new pathway for visitor growth through personal connections.
