Tourism Authority of Thailand Introduces ASEAN+ India Shopping Campaign 2025
The Tourism Authority of Thailand (TAT) has officially introduced the highly anticipated ASEAN + India Shoppers in Thailand 2025 campaign, marking a strategic move to position Thailand as a top-tier shopping and cultural tourism destination. Following the remarkable success of the previous edition, this initiative aims to attract travelers from ASEAN countries and India by offering exclusive promotions and immersive experiences that showcase Thailand’s retail and cultural landscape.
Ms. Thapanee Kiatphaibool, TAT Governor, stated: “We are thrilled to bring back the ASEAN + India Shoppers in Thailand campaign. Aligned with the government’s 5 Must-Do Experiences in Thailand initiative, this campaign highlights Thai strengths through cuisine, locally crafted goods, and unique products. Collaborating with retailers of all levels, we feature Thai food, souvenirs such as aromatherapy items, traditional snacks, dried fruits, and fashion and accessories by Thai artisans. This not only boosts tourism but also supports local communities and small enterprises.”





