Indonesia’s Travel Revival Hits Fourteen Million in 2024 as Raja Ampat, Komodo, and Lake Toba Attract Global Interest
Indonesia saw a strong revival in its tourism sector in 2024, recording a nearly 20% increase in international arrivals compared to the previous year. Nearly 14 million tourists visited the vast and diverse archipelago, signaling a robust rebound from the impacts of the Covid-19 pandemic.
The country’s tourism strategy continues to evolve as it encourages international travellers to explore destinations beyond Bali, which remains the top entry point for global visitors. According to the latest data, Bali’s Ngurah Rai International Airport received 6.3 million international arrivals in 2024—more than twice the number that entered through Jakarta, the country’s capital and largest city.
That figure for Bali is nearly identical to the island’s pre-pandemic performance in 2019, highlighting its enduring appeal. In 2019, Indonesia recorded an all-time high of 16.1 million international arrivals, with Bali playing a major role.
To balance the country’s tourism landscape and reduce overtourism in Bali, Indonesia has been spotlighting alternative destinations across its 17,000 islands. Locations such as Raja Ampat in West Papua, known for its vibrant marine biodiversity and clear turquoise waters, and Komodo Island, famed for its namesake giant lizards, are among the standout alternatives being promoted.
