TUI’s Tanzania Project Empowers Women Through Agri-Tourism

The TUI Field to Fork Tanzania Project is building a better future for rural women by relieving poverty and mitigating climate change through sustainable farming and tourism. The initiative is training women in regions which include Simiyu and Kilimanjaro in regenerative farming, financial management and climate resilience among others. By targeting gender equality and economic growth the project is providing women in rural areas with the chance to improve their own lives, make a difference in their communities, and develop a more sustainable future for themselves and for future generations.
Although the Serengeti ecosystem attracts nearly a million tourists annually, more than half of the surrounding rural population lives below the extreme poverty threshold of $2.15 per day. In areas like Simiyu and Kilimanjaro, local communities grapple with significant challenges such as soil degradation, the impacts of climate change, and wildlife-induced crop destruction. These difficulties disproportionately affect women, who often face limited access to education, resources, and reliable sources of income.