Madhya Pradesh Tourism Board earns three international awards

Bhopal- Earning international recognition, the rural tourism project of Madhya Pradesh Tourism Board has been awarded ‘Best Project’ at the (WTM) World Responsible Tourism Awards 2021 function held in London recently. The International Responsible Tourism Center gave this award in the category of ‘Best Post-Covid Tourism Destination Development’. On behalf of the Tourism Board, managing director, State Tourism Development Corporation S Viswanathan and deputy director (Programs & Markets) Tourism Board Yuvraj Padole received the award. Besides, Madhya Pradesh Rural Tourism was also given ‘Gold Award’ at the zonal level. In the ‘Diversity in Tourism’ category, the concept of ‘Safe Tourism for Women’ project of Madhya Pradesh was awarded the Best Project Recognition by WTM. WTM appreciated the efforts being made by Madhya Pradesh in the field of tourism and hoped for the economicsocial change that these projects would bring in future. The ceremony was held in London from November 1 to 3. Expressing happiness over this achievement of the tourism department, principal secretary, tourism and culture, Shekhar Shukla said that it is definitely a matter of pride for the country and the state that Madhya Pradesh tourism has been recognized as a global platform in the field of tourism. “As envisioned by chief minister , Shivraj Singh Chohan it is our endeavor to develop rural tourism in Madhya Pradesh in a better way,” said Shukla. Before conferring the World Travel Mart (WTM) World Responsible Tourism Award 2021, all countries are divided into four zones at the international level. Among them ‘Gold Awards’ are given at the zonal level in India, Australia, Europe and the Middle East. Out of the ‘Gold Award’ projects, the best project is selected and given the ‘International Award’ which will be awarded to MP for the year 2021 under rural tourism.