Australia Boosts Business Travel Sector with GBTA’s New Advisory Initiative
The Global Business Travel Association (GBTA), a leading organization in the business travel and meetings sector, has announced a new initiative to enhance its global engagement by establishing a GBTA Advisory Board in Australia. This move aims to bolster GBTA’s influence and drive growth through local expertise and insights, thereby improving support for members, partners, and the broader industry within the country.
“Australia is a vital market for business travel, and the new Board brings together diverse expertise from across the region,” said Catherine Logan, GBTA Regional Senior Vice President for EMEA and APAC. “Their insights will help GBTA deliver tailored programs and offerings in our mission to shape the future together for business travel and across the industry community.”
