Spain’s Benidorm Wins 2025 European Green Pioneer Of Smart Tourism For Sustainability And Innovation
Benidorm, Spain, has been officially honored as the 2025 European Green Pioneer of Smart Tourism, a prestigious title awarded through the European Capital and Green Pioneer of Smart Tourism competitions. This recognition highlights the city’s commitment to pioneering sustainable tourism practices and promoting eco-friendly innovation.
As the 2025 European Green Pioneer of Smart Tourism, Benidorm serves as a model for destinations striving to integrate sustainability into their tourism frameworks. The city has launched forward-thinking projects designed to actively involve local communities while addressing key industry challenges, such as managing seasonal travel fluctuations.





